Senior Analyst, Analytics Job at Digitas, New York, NY

  • Digitas
  • New York, NY

Job Description

Analytics Team Member

Zenith is The ROI Agency, we succeed when our clients succeed. We have a simple strategy: motivate our people, deliver great work, and delight our clients. Clients want to work with happy and motivated people. We have a superb Talent team, helping the agency recruit, develop and retain the industry's best talent. We're constantly striving to create a winning culture and we're delighted that 91% of our people would recommend us as a great place to work. We are single mindedly focused on delivering great work. We have a consistent track record of making our clients' communications more effective. Our goal is to achieve commercial marketing success. We don't set out to win awards but see them as a function of great work. Our greatest credential is our client list. Every day we work on challenging business and communication issues, in partnership with great client marketing teams. We are proud to have worked with many of our clients for 10 years or more and are equally proud of our new relationships.

Overview: We don't all look the same, and we don't expect you to, either. But successful members of the Analytics team at Zenith generally have a passion for emerging tech and media, bring a data-driven approach to decision-making, have a fresh perspective and share it in a positive way, don't shy away from a challenge, and are always hungry to learn more. We look for prior experience in media analytics, especially digital media. We hope you're a numbers whiz and know how to bring data to life through a compelling story.

Responsibilities: Analysts form the foundation of the Analytics team. They pull and arrange data from a multitude of sources to feed business-improving insights, then build thoughtful presentations and reports that bring the story home to our clients. They work closely with their Manager or Director to learn the most efficient and effective ways of wrangling with data and develop skills to become full-fledged story tellers.

Qualifications:

  • B.A. or B.S., preferably in Mathematics, Statistics, Computer Science, Marketing/Advertising or related field
  • 2+ of experience working with large data sets or conducting quantitative & Qualitative analysis
  • Agency experience highly preferred
  • Must be a social media viz; understand the nuances of social media platforms
  • Knowledge of Digital Media, Marketing/Advertising/Social analytics industries highly preferred
  • Knowledge of Meta/Tiktok Business Suite and Paid Social Media Metrics
  • Strong communication skills
  • Ability to speak and write professionally
  • Ability and comfort with presenting work by phone or within small groups
  • Proficiency in Microsoft Office software such as Word, Excel and PowerPoint
  • Ability to service clients, partners and internal stakeholders by understanding needs, translating those needs into creative solutions, and delivering on those solutions with diligence and a sense of urgency
  • Knowledge of digital/social media metrics (Impressions, Clicks, CTR, CPM, etc.)
  • Knowledge of visualization tools like Tableau and Power BI
  • Knowledge of analytics tools and relational databases (Google Analytics, SQL, MS Access)
  • Advanced Excel skills (ability to work with macros, advanced formulas, pivot tables)

Additional information: Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

Compensation Range: USD $73,150.00 - USD $112,554.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time.

Job Tags

Work at office, Flexible hours

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